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DYNAMIC EXEMPTION MANAGEMENT

Utilise PSD2 to optimise revenue and boost conversion rates

Reduce false declines with industry leading Transaction Risk Analysis and Dynamic Exemption Management.

DYNAMIC EXEMPTION MANAGEMENT

Utilise PSD2 to optimise revenue and boost conversion rates

Reduce false declines with industry leading Transaction Risk Analysis and Dynamic Exemption Management.

Dynamic Exemption Management increases conversions by minimising SCA-induced checkout friction. By leveraging Signifyd’s industry leading Transaction Risk Analysis and Dynamic Exemption Management engine, transactions are intelligently routed down the path of least resistance to avoid any unnecessary step ups.

Boost conversion rates and reduce false declines with Dynamic Exemption Management

Reduce False Declines

Prevent good orders from being declined with industry leading TRA.

Increase Revenue

Increase conversion rates and revenue by eliminating SCA‑induced cart abandonment and improving order approval rates by 5‑9%.

Remove Friction by Optimising 3DS

Protect your customer experience by implementing 3DS only when necessary and directing transactions through the path of least friction.

Trusted by the world’s leading brands

“I absolutely would recommend Signifyd because it really helps to create trust in the business, not only from a consumer perspective but also for the business internally. It’s a reliable source where you no longer need to be concerned about chargebacks, issues on the checkout and payment refusals.”

— Ivonne Miranda
, Consumer Experience Engagement and Care Lead

How it works

Integrate seamlessly within your existing order flow

Leverage ready-made plugins for common ecommerce platforms like Magento, Shopify, Salesforce Commerce Cloud and BigCommerce to seamlessly layer Dynamic Exemption Management into your current order flow. For custom storefronts, simply integrate via direct API.

Identify bad orders and send clean traffic to banks for authorisation

Transaction Risk Analysis (TRA) is performed ahead of authorisation to confirm no abnormal spending or behavioural patterns are present and to assign a risk decision.

With 98% of online purchases made by consumers previously seen across the Signifyd Commerce Network, legitimate customers are instantly recognised during TRA.

Exemptions are maximised to provide the most seamless path to purchase

With risk score in hand, Signifyd’s leading exemption engine identifies transactions that are exempt or out of scope and provides recommendations of those transactions that can be safely directed away from SCA challenge — preserving the customer experience and directing traffic through the path of least friction.

Gain full transparency into liability shifts

All exempted orders come with Signifyd’s 100% Chargeback Guarantee to ensure that where the bank’s liability shift ends, Signifyd’s begins. And with fully transparent billing management, understanding where the liability lies is easy. You’ll have complete visibility into exemption rates and liability ownership – and will never pay for a liability shift twice.

Is your business ready for Strong Customer Authentication?

With Strong Customer Authentication (SCA) now a requirement of the second Payment Services Directive (PSD2) in the EEA, merchants are faced with navigating a new payment ecosystem that protects revenue and reduces customer friction, all whilst adding a level of security.

How ready is your business to adopt and leverage SCA so that it maximises upon the available opportunities? Take the Signifyd SCA Readiness Assessment to find out whether SCA applies to their business and to determine how ready you are to embrace the requirements.

Read more about Dynamic Exemption Management on the Signifyd blog